Indie

Positive, accepting, independent: indie kids have no regrets being their true self.

Indie aesthetic is for those who are at peace with themselves.

indie kid

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"My body. My mind. My power."

The indie aesthetic is based on individuality and independence. Indie aesthetic conveys more of a darker, moodier tone. Photos in this aesthetic often have sad text overlaid to further communicate the mood.

There are two camps of Indie, as the aesthetic underwent a modern resurgence in 2019-2020 labeled Indie Kid. Indie Kid is a bright, colorful style usually involving oversized jeans, large hoodies, and small shirts. This aesthetic rose to fame again through the app TikTok and centers around bright colors, 2000s-style fashion, and a skater lifestyle. This resurgence differs from the original Indie style which did not include such bright colors and was considered more "alternative" by today's standards. This style involved a variety of independent music genres, including shoegaze. This can also include the indie movie genre, as many movies in the genre add to the original indie aesthetic.

QUICK FACTS

Decade of Origin

2000s

Key colors

Original:

Neutrals

Blue

Red

Green

Indie Kid:

Bright colors

Pink

Yellow

Green

Key value

Individualism

Visuals

There is a specific way that videos and photos are edited within this aesthetic. There are plenty of indie filters to choose from, but they all have some things in common. It's heavy on saturation and vibrance, and the contrast is lowered. The grain or noise effect is sometimes added as well. These videos and photos are most commonly edited on the Camera app on an iPhone.

Fashion

Old school Indie fashion was pretty vague and unassuming. Many pieces were thrifted and casual, a bit more digestible and easier to assemble than Grunge although very similar.